Rezension des Buches von Ronald E. Rice & William J. Paisley (Hrsg.) (1981). Public communication campaigns
- Publication Type
- Review
- Authors
- Gottschalk, I.
- Year of publication
- 1983
- Published in
- Journal of Consumer Policy, 6(1)
- Pubisher
- Sage , London
- Page (from - to)
- 106-111